Monthly Archives: January 2015

Second Phase of WRWA Recycling Engagement Campaign

Upon successful completion of the second large-scale doorstepping engagement campaign recently completed on behalf of Western Riverside Waste Authority (WRWA), Enventure Research has been appointed to conduct further engagement work in the authority’s four constituent Boroughs (Lambeth, Wandsworth, Hammersmith & Fulham and Kensington & Chelsea).  A team of experienced Recycling Promoters (including one Team Leader) will visit properties in target areas identified by each Local Authority, making contact with at least 3,451 residents.

The engagement team will collect useful information about attitudes towards recycling and typical householder recycling behaviours, with the use of a Computer Aided Personal Interviewing (CAPI) device.  The results will build on the findings from the recent doorstepping engagement campaign conducted by Enventure Research, which came to an end in December 2014.

The fieldwork will take place over January and February 2015.  Following fieldwork completion, Enventure Research will provide a comprehensive research report to WRWA which details the key findings from the doorstepping activity.

Enventure to Undertake GDC Annual Registrant Survey for Third Year

General Dental Council (GDC) has re-appointed Enventure Research to conduct its 2014 Annual Survey of Registrants.  The GDC is responsible for regulation of dental professionals in the United Kingdom.  Its registrants include dentists, dental nurses, dental technicians, clinical dental technicians, dental hygienists, dental therapists and orthodontic therapists across the United Kingdom.
The survey will be carried out online with a representative sample of GDC registrants over the coming months.  Following the survey, Enventure Research will also be providing the GDC with qualitative research investigating issues arising from the online survey in greater depth.

Enventure Research has previously conducted the survey in 2012 and 2013 and has also undertaken several other pieces of research on behalf of the GDC, and looks forward to working with the organisation again.

Understanding Behaviours and Attitudes to Health in Calderdale

Calderdale Council has commissioned Enventure Research to undertake independent attitude research to inform the development of marketing health campaigns across Calderdale.  The research will aim to understand barriers and motivations of Calderdale residents around physical activity, healthy lifestyles, weight loss, active travel and cycling and road safety, to help plan future steps in behaviour change in these areas.

A two-stage approach will be taken to the research, commencing with an on-street survey to establish residents’ views and perceptions.  The survey will be conducted face-to-face by local experienced Interviewer Quality Control Scheme (IQCS) trained interviewers with a representative sample of 2,040 residents in a number of sampling points throughout Calderdale.  The second phase of the research will be qualitative in nature, consisting of five focus groups allowing exploration of the issues highlighted in the on-street survey in greater depth.

On-street surveying will begin in February 2015, with the focus groups taking place shortly after the completion of the fieldwork.


Christmas in Manchester – Evaluation Research on Behalf of MCC

Enventure Research has recently undertaken research on behalf of Manchester City Council and Marketing Manchester which explored the impact of the Christmas campaign in Manchester.

A team of experienced interviewing staff surveyed a random sample of 823 visitors to Manchester city centre on-street during December 2014.  The questionnaire was developed in partnership between Enventure Research and Manchester City Council and designed to measure visitor satisfaction and the economic impact of the various events taking place in Manchester over the Christmas period.
Where possible, results from the 2014 survey were compared with questions from similar previous years’ surveys.  Key findings from the research highlighted that most visitors were either very or fairly satisfied overall with the city centre.  Nearly half of those surveyed had visited Manchester specifically to visit the Christmas markets, whilst almost three quarters intended to visit Manchester city centre again.  All findings were presented to the Council in a detailed research report and will allow Manchester City Council to build on the knowledge gained from previous years.

Successful End to Western Riverside Doorstepping Campaign

The second recycling doorstepping campaign undertaken by Enventure Research on behalf of Western Riverside Waste Authority (WRWA) has now drawn to a close.  Enventure Research’s experienced team of 16 full time Recycling Promoters visited 50,000 target properties across the four constituent boroughs of Lambeth, Wandsworth, Hammersmith & Fulham and Kensington & Chelsea over a five-week period.  Successful contact was made with 15,382 residents by the doorstepping team (a contact rate of 31%).

During the doorstep visit, a short conversational script was used to ensure all topics were covered and to collect useful information about recycling attitudes and habits.  The script covered topics such as usage of the recycling services, types of materials recycled, contamination issues, encouragement factors to recycle more, barriers to recycling participation, promotion of the full range of services and satisfaction with the services provided.

The main aims of the campaign were to encourage non-participating residents to start recycling, encourage residents already participating to recycling more and to encourage all residents to recycle correctly, in order to reduce contamination.

Following fieldwork completion, Enventure Research provided comprehensive reporting on the findings, highlighting key findings from the doorstepping activity.