General Optical Council Vision and Safe Driving Research

The Project

  • Enventure Research was commissioned by the General Optical Council (GOC) to undertake research with its registrants and the general public exploring perceptions about the current process of assessing patients’ fitness to drive and their views about potential changes in the future
  • The research was in response to calls for a mandatory requirement for registrants to automatically notify the DVLA if a patient might be unfit to drive due to their eyesight


Research Methods

  • A mixed quantitative and qualitative approach was taken
  • Analysis of data collected in the recent Public Perceptions Survey (also conducted by Enventure Research) which asked questions on this topic
  • A short online survey was also delivered with GOC registrants
  • Following the surveys, two focus groups with registrants and two groups with the general public were conducted in order to explore this topic in greater depth.
  • Focus groups were held in Manchester, London, Cardiff and Edinburgh and participants were stratified across the UK to ensure broad representation in terms of age and gender



  • Over 3,000 responses were received to each survey
  • The findings from the two online surveys and the focus groups were collated into one comprehensive research report for the GOC, along with a supporting infographic
  • The findings were used to inform the GOC’s decision making on this issue



This is the fourth project that we have worked with Enventure on and we have been very happy with the process and end products.

Angharad Jones, Policy Manager, GOC


To find out more about this, and other similar projects, please contact us – we would be happy to help!

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