Newry and Mourne District Council has recently commissioned Enventure Research to undertake a door-to-door recycling communication campaign.
Newry and Mourne District Council provides recycling and waste services to approximately 38,000 properties within the District. In 2011/12 the Council recycled and composted 37.1% of waste and are committed to improving recycling and composting targets, aiming to have increased them to 40% by 2015 and 50% by 2020.
A trained team of locally-based canvassers will aim to engage with a large proportion of residents in order to gather useful data regarding levels of resident participation in recycling and reasons for non-participation. The team will seek to educate residents in order to improve their understanding of what can and cannot be recycled. Canvassers will provide specifically targeted information and address any concerns about recycling, thus allowing residents to overcome barriers to recycling.
The campaign will take place over a four-week period and is due to start in September.